CJB Portfolio

Writing that captivates and educates can be earmarks of a good read, but the most successful styles and themes should provoke thought or action. Whether I’m reviewing a book, a wine or a new travel find, my goal is to bring a sensory experience to life on the page – creating a three-dimensional encounter in a two-dimensional space. When it comes to reporting on business news or providing insights into strategic planning and brand management, I hope my writing sheds light on issues that are important to your success, like B2B tactics, social media marketing and new ways to reach your customers in the 21st century.

Writing that captivates and educates can be earmarks of a good read, but the most successful styles and themes should provoke thought or action. Whether I’m reviewing a book, a wine or a new travel find, my goal is to bring a sensory experience to life on the page – creating a three-dimensional encounter in a two-dimensional space. When it comes to reporting on business news or providing insights into strategic planning and brand management, I hope my writing sheds light on issues that are important to your success, like B2B tactics, social media marketing and new ways to reach your customers in the 21st century.

Q&A: A Winery Chef’s View on Food and Wine Pairing

Q&A: A Winery Chef’s View on Food and Wine Pairing

March 6, 2013 A truly great food and wine pairing can lead the way to nirvana. I can still remember my first time…

Tasting Room: Lemon Creek Winery

Tasting Room: Lemon Creek Winery

Michigan BLUE Magazine Spring 2013 Lemons growing in Michigan since 1834? It’s true. But if you think that sounds like a tall tale,…

Hang Loose with Poke, Hawaii’s Take on Sushi

Hang Loose with Poke, Hawaii’s Take on Sushi

March 6, 2013 Visiting the island of Maui in Hawaii was a last-minute lark. With no plan greater than mindlessly combing the beach,…

Secret Weapon for Silky Custard: Vitamix Blender

Secret Weapon for Silky Custard: Vitamix Blender

February 20, 2013 Late winter is usually a somber time in the garden. But in Southern California, it’s citrus season — bringing a…

E-Books and Apps on Santa’s List for Savvy Foodies

E-Books and Apps on Santa’s List for Savvy Foodies

December 4, 2012 Gift shopping for gourmands is usually pretty easy. There is always a hot new cookbook or an expensive, must-have kitchen…

Tasting Room: Deep Blue Coffee

Tasting Room: Deep Blue Coffee

Michigan BLUE Magazine Winter 2012 The smallest detail that can start your day off right like the perfect sunrise over a glistening lake…

Apple Cider Gets Dressed Up for Holiday Parties

Apple Cider Gets Dressed Up for Holiday Parties

November 28, 2012 When apple cider is pressed from an orchard full of heirloom varieties, the result has all the complexities of the…

Heirloom Garlic Outshines Supermarket Stuff

Heirloom Garlic Outshines Supermarket Stuff

Zester Daily October 2, 2012 Garlic is used as much for its ability to transform otherwise ho-hum dishes into sharply flavorful meals as for its…

iGrill: The Perfect Gadget for Impatient BBQ Lovers

iGrill: The Perfect Gadget for Impatient BBQ Lovers

Zester Daily September 21, 2012 Few cooking techniques have ignited more debate than the art of barbecue, in which fish or meat is…

Night of the Living Red: Sandhill Crane Vineyards

Night of the Living Red: Sandhill Crane Vineyards

Michigan BLUE Magazine Fall 2012 As thousands of majestic Sandhill cranes soar overhead during the fall migration season, winemaker Holly Balansag has time…